DESIGN
ARC'TERYX BDH Academy Store by STILL YOUNG Debuted in Late 2022, on the Day the Resort Embraced Its First Snowfall of the Season
ARC'TERYX BDH Academy Store by STILL YOUNG Debuted in Late 2022, on the Day the Resort Embraced Its First Snowfall of the Season
The new store's design is based on the brand's DNA, breaking away from conventional commercial designs. STILL YOUNG’s design team adopted warm-toned lighting, textures and diverse spatial languages, focused on users' natural experiences in indoor and outdoor spaces, while emphasizing functionality and a vibe that fits in with the community, as well as creating a "spiritual" destination for all snow enthusiasts